@font-face{font-family:"Big Shoulders Display";src:url(fonts/BigShouldersDisplay.woff2) format("woff2");font-weight:100 900;font-display:swap}
@font-face{font-family:"Schibsted Grotesk";src:url(fonts/SchibstedGrotesk.woff2) format("woff2");font-weight:400 900;font-display:swap}
@font-face{font-family:"Fragment Mono";src:url(fonts/FragmentMono.woff2) format("woff2");font-weight:400;font-display:swap} /* taste-skill-ignore: brand face for price and deadline, approved by the owner */

:root{
  --red:#c2181d; --ink:#101010; --paper:#ffffff; --stone:#eef1f2; --stone-2:#dfe4e6;
  --muted:#5d6569; --red-2:#a51216; --ink-2:#232323;
  --display:"Big Shoulders Display","Arial Narrow","Helvetica Neue",sans-serif;
  --sans:"Schibsted Grotesk","Helvetica Neue",Arial,sans-serif;
  --mono:"Fragment Mono"/* taste-skill-ignore: brand face for figures */,"SF Mono",Menlo,monospace;
  /* boxed: the colour of each chapter runs edge to edge; the content sits in a box of --box */
  --g:clamp(16px,2.2vw,32px); --box:1360px;
  --m:max(var(--g),calc((100vw - var(--box)) / 2));
  --k:10.6; /* the longest hero line, in em (measured: 10.46) */
  --t-mega:clamp(104px,15.5vw,224px); /* capped with the box */
  --t-xl:clamp(60px,9.4vw,168px);
  --t-l:clamp(40px,5.2vw,88px);
  --t-lead:clamp(19px,1.5vw,22px);
  --t-body:18px;
  --ease-out:cubic-bezier(.22,1,.36,1); --ease-io:cubic-bezier(.76,0,.24,1); --ease-soft:cubic-bezier(.33,1,.68,1);
}
*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
html,body{overflow-x:clip}
body{background:var(--paper);color:var(--ink);font:400 var(--t-body)/1.55 var(--sans)}
img,video{display:block;max-width:100%}
a{color:inherit}
:focus-visible{outline:2px solid currentColor;outline-offset:3px}
::selection{background:var(--ink);color:var(--paper)}
.wrap{padding-inline:var(--m)}
.grid{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.price{font-family:var(--mono);/* taste-skill-ignore: brand face for figures */font-variant-numeric:tabular-nums;letter-spacing:-.01em}
section{position:relative}

/* chapters */
.c-red{background:var(--red);color:var(--paper)}
.c-ink{background:var(--ink);color:var(--paper)}
.c-paper{background:var(--paper);color:var(--ink)}
.c-stone{background:var(--stone);color:var(--ink)}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:.6em;min-height:56px;padding:0 26px;font:700 17px/1 var(--sans);text-decoration:none;border:0;cursor:pointer;white-space:nowrap;
  transition:transform 140ms var(--ease-out),background-color 180ms ease,color 180ms ease}
.btn:active{transform:scale(.97)}
.btn-ink{background:var(--ink);color:var(--paper)}
.btn-red{background:var(--red);color:var(--paper)}
.btn-paper{background:var(--paper);color:var(--ink)}
.btn .arw{display:inline-block;transition:transform 180ms var(--ease-out)}
@media (hover:hover) and (pointer:fine){
  .btn-ink:hover{background:var(--paper);color:var(--ink)}
  .btn-red:hover{background:var(--ink)}
  .btn-paper:hover{background:var(--ink);color:var(--paper)}
  .btn:hover .arw{transform:translateX(4px)}
}

/* header: ink follows the chapter beneath */
.bar{position:fixed;inset:0 0 auto 0;z-index:50;display:flex;align-items:center;justify-content:space-between;padding:14px var(--m);color:var(--paper);background:var(--red);
  --sym:var(--paper);transition:color 300ms ease,background-color 300ms ease}
.bar[data-ink="ink"]{color:var(--ink);--sym:var(--red)}
.bar[data-ink="paper"]{color:var(--paper);--sym:var(--paper)}
.bar[data-ink="paper-red"]{color:var(--paper);--sym:var(--red)}
.bar>a:first-child{display:flex;align-items:center;min-height:44px}
.logo{display:block;width:148px;height:auto}
.lg-s{fill:var(--sym);transition:fill 300ms ease}
.lg-w{fill:currentColor}
.nav{display:flex;align-items:center;gap:28px;font:600 16px/1 var(--sans)}
.nav a{padding:12px 0;text-decoration:underline;text-decoration-thickness:2px;text-underline-offset:6px;text-decoration-color:transparent;transition:text-decoration-color 180ms ease}
.nav a:hover{text-decoration-color:currentColor}
.nav .go{padding:14px 18px;background:var(--ink);color:var(--paper)}
.bar[data-ink="ink"] .nav .go{background:var(--red)}
.nav .go{text-decoration:none}

/* ---------- 1 HERO ---------- */
.hero{overflow:hidden;padding-bottom:clamp(56px,7vw,112px);container-type:inline-size}
.hero h1{position:relative;z-index:2;padding-top:clamp(112px,17svh,190px);font:900 var(--t-mega)/.8 var(--display);letter-spacing:-.02em;text-transform:uppercase;
  font-size:calc((100vw - 2 * var(--m)) / var(--k));font-size:calc(100cqi / var(--k))}
.hero h1 .l{display:block;white-space:nowrap;overflow:hidden;padding:.14em 0 .06em;margin:-.14em 0 -.06em}
.hero h1 .l>span{display:block}
.hero h1 .l1{color:var(--paper)}
.hero h1 .l2{color:var(--ink)}
.hero .sub{position:relative;z-index:2;margin-top:clamp(20px,2.4vw,36px);font:800 clamp(24px,2.7vw,40px)/1.05 var(--display);text-transform:uppercase;letter-spacing:.005em}
.hero-foot{position:relative;z-index:4;display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;grid-template-rows:auto auto auto;margin-top:clamp(28px,4svh,56px);align-items:start}
.hero-foot .say{grid-column:1 / span 6;grid-row:1;font-size:var(--t-lead);line-height:1.4;max-width:32ch}
.offer{grid-column:1 / span 6;grid-row:2;display:flex;flex-wrap:wrap;align-items:center;gap:18px 28px;margin-top:28px}
/* the desk: what the client already has, turning into the site as you scroll */
/* the desk photo is as tall as the text beside it and melts into the red at the bottom */
.morph{grid-column:8 / span 5;grid-row:1 / span 3;align-self:stretch;margin:0}
.morph .fr{position:relative;height:100%;min-height:340px;overflow:hidden;-webkit-mask-image:linear-gradient(#000 58%,transparent);mask-image:linear-gradient(#000 58%,transparent)}
.morph img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 12%}
.fine{display:block;font-size:14px;line-height:1.45;opacity:.85;max-width:52ch}
.hero-foot .fine{grid-column:1 / span 6;grid-row:3;margin-top:18px}
.bars .in .fine{margin-top:8px}
.step h3+p{max-width:46ch}
.offer .price{font-size:clamp(17px,1.35vw,20px);line-height:1.35}
.offer .price b{font-weight:400;font-size:1.6em;display:block;letter-spacing:-.03em}
.offer .price b s{font-size:.55em;opacity:.7;margin-right:.25em;text-decoration-thickness:2px}
.offer .alt{font-weight:600;text-underline-offset:5px;display:inline-flex;align-items:center;min-height:44px}
/* ---------- 1b ADD-ONS ---------- */
.picks{padding-block:clamp(64px,7vw,112px)}
.picks-top{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;align-items:end}
.picks-hd{grid-column:1 / span 6}
.reel{grid-column:7 / span 6;position:relative;margin:0;aspect-ratio:16/9;background:var(--ink-2);overflow:hidden}
.reel video{width:100%;height:100%;object-fit:cover}
.reel-play{position:absolute;left:16px;bottom:16px;display:inline-flex;align-items:center;gap:12px;min-height:48px;padding:0 20px;background:var(--paper);color:var(--ink);text-decoration:none;font:600 16px/1 var(--sans);transition:transform 140ms var(--ease-out)}
.reel-play .tri{width:0;height:0;border-left:12px solid currentColor;border-block:7px solid transparent}
.reel-play:active{transform:scale(.97)}
.reel-play .price{font-size:14px;opacity:.7}
.reel.on .reel-play{display:none}
.chips-big li{position:relative}
.chips-big .tip{position:absolute;left:var(--tx,0px);bottom:calc(100% + 10px);z-index:6;width:max-content;max-width:min(300px,84vw);padding:12px 14px;background:var(--paper);color:var(--ink);font:500 15px/1.4 var(--sans);opacity:0;visibility:hidden;transform:translateY(6px);transition:opacity 160ms ease,transform 220ms var(--ease-out),visibility 0s linear 220ms;pointer-events:none}
.chips-big .tip b{display:block;margin-top:6px;font-weight:400;font-size:15px}
.chips-big li:hover .tip,.chips-big a:focus-visible+.tip{opacity:1;visibility:visible;transform:none;transition-delay:0s}
.picks h2{font:900 var(--t-l)/.95 var(--display);text-transform:uppercase}
.picks .lead{margin-top:18px;font-size:var(--t-lead);max-width:46ch}
.chips-big{list-style:none;display:flex;flex-wrap:wrap;gap:10px;margin-top:40px}
.chips-big a{display:inline-flex;align-items:center;gap:.5em;min-height:52px;padding:0 20px;border:2px solid var(--paper);color:var(--paper);text-decoration:none;font:600 17px/1 var(--sans);transition:background-color 180ms ease,color 180ms ease,transform 140ms var(--ease-out)}
.chips-big a::before{content:"+";font-weight:400;font-size:1.3em;transition:transform 240ms var(--ease-out)}
.chips-big a[aria-pressed="true"]{background:var(--paper);color:var(--ink)}
.chips-big a[aria-pressed="true"]::before{transform:rotate(45deg)}
.chips-big a:active{transform:scale(.97)}
@media (hover:hover){.chips-big a[aria-pressed="false"]:hover,.chips-big a:not([aria-pressed]):hover{background:var(--ink-2)}}
.picks .go-row{margin-top:36px;display:flex;align-items:center;gap:20px;flex-wrap:wrap}
.picks .count{font-size:16px;opacity:.85}

/* ---------- ticker ---------- */
.ticker{overflow:hidden;white-space:nowrap;padding:22px 0;font:900 clamp(40px,6vw,96px)/1 var(--display);text-transform:uppercase}
.ticker .run{display:inline-flex;gap:.5em;will-change:transform;transform:translateX(calc(var(--x,0) * -1px))}
.ticker .run span:nth-child(even){color:var(--red)}
.c-red .ticker .run span:nth-child(even),.ticker.c-red .run span:nth-child(even){color:var(--ink)}

/* ---------- 2 WORK ---------- */
.work{padding:clamp(72px,8vw,128px) var(--m);overflow:clip}
.work h2{font:800 clamp(28px,2.4vw,36px)/1 var(--display);text-transform:uppercase;margin-bottom:48px;grid-column:1 / -1}
.names{grid-column:1 / span 7;grid-row:3;list-style:none}
.names li a{display:flex;align-items:baseline;gap:20px;padding:10px 0;text-decoration:none;color:var(--muted);transition:color 220ms ease}
.names li a .n{font:800 clamp(44px,5.6vw,92px)/1 var(--display);text-transform:uppercase;letter-spacing:-.01em;transition:transform 320ms var(--ease-out)}
.names li a .d{display:none;font-size:15px;color:var(--muted);white-space:nowrap}
.names li.on a{color:var(--ink)}
.names li.on a .n{transform:translateX(18px)}
.names li.on a .n::before{content:"";display:inline-block;width:.32em;height:.32em;background:var(--red);margin-right:.18em;vertical-align:.18em;transform:skewX(-20deg)}
.chips{grid-column:1 / -1;display:flex;flex-wrap:wrap;gap:8px;margin:-16px 0 40px}
.chips button{min-height:46px;padding:0 18px;border:2px solid var(--ink);background:transparent;color:var(--ink);font:600 16px/1 var(--sans);cursor:pointer;transition:background-color 180ms ease,color 180ms ease,transform 140ms var(--ease-out)}
.chips button[aria-pressed="true"]{background:var(--ink);color:var(--paper)}
.chips button:active{transform:scale(.97)}
@media (hover:hover){.chips button[aria-pressed="false"]:hover{background:var(--stone)}}
.names li[hidden]{display:none}
.bench{grid-column:1 / span 7;grid-row:4;margin-top:64px;font-size:var(--t-lead);line-height:1.45;color:var(--muted);max-width:50ch}
.bench b{color:var(--ink)}
.stage{grid-column:8 / span 5;grid-row:3 / span 2;position:sticky;top:16vh;align-self:start}
.stage .media{display:grid;grid-template-columns:minmax(0,1fr) 26%;gap:14px;align-items:end}
.stage.nomedia .media{grid-template-columns:1fr}
.stage.nomedia .phone{display:none}
.screen{position:relative;aspect-ratio:16/10;background:var(--stone);overflow:hidden}
.screen video,.screen img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:top;transition:opacity 260ms ease}
.screen .ph,.phone .ph{position:absolute;inset:0;display:grid;place-items:center;padding:24px;text-align:center;font-size:15px;color:var(--muted)}
.screen .note{position:absolute;inset:0;display:flex;flex-direction:column;justify-content:flex-end;gap:10px;padding:clamp(20px,2.4vw,32px);background:var(--red);color:var(--paper)}
.screen .note b{font:900 clamp(28px,2.6vw,44px)/.95 var(--display);text-transform:uppercase}
.screen .note span{font-size:16px;line-height:1.45;max-width:44ch}
.phone{position:relative;aspect-ratio:390/844;background:var(--stone-2);overflow:hidden;border:5px solid var(--ink)}
.phone img{position:absolute;inset:0;width:100%;height:auto;min-height:100%;object-fit:cover;object-position:top}
.phone img.long{animation:longscroll 14s var(--ease-io) infinite alternate}
@keyframes longscroll{0%,8%{transform:translateY(0)}92%,100%{transform:translateY(calc(-100% + var(--ph,400px)))}}
.cap{margin-top:16px;display:flex;justify-content:space-between;gap:16px;font-size:15px}
.cap a{font-weight:700}
.stage-note{margin-top:40px;font-size:15px;color:var(--muted);max-width:36ch}
@media (min-width:861px) and (max-width:1180px){.stage .media{grid-template-columns:1fr}.stage .phone{display:none}}

/* ---------- 3 FEATURES ---------- */
.field{min-height:52svh;display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;grid-template-rows:auto 1fr auto;padding:var(--g) var(--m);overflow:hidden}
.field p{grid-column:8 / span 4;grid-row:1;padding-top:clamp(40px,6vw,96px);font-size:var(--t-lead);line-height:1.45;max-width:32ch}
.field h3{grid-column:1 / -1;grid-row:3;font:900 var(--t-xl)/.88 var(--display);text-transform:uppercase;letter-spacing:-.015em;will-change:transform;transform:translateX(calc(var(--d,0) * 1px))}
.field.mirror p{grid-column:2 / span 4}
.field.mirror h3{text-align:right}

/* ---------- 4 SHOWCASE: the two-heads switch ---------- */
.switch-sec{padding:clamp(64px,7vw,112px) var(--m);display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;row-gap:28px;align-items:start;transition:background-color 420ms var(--ease-io),color 420ms var(--ease-io)}
.switch-sec[data-state="code"]{background:var(--red)}
.switch-sec[data-state="code"] .toggle{background:var(--red-2)}
.switch-sec[data-state="code"] .toggle span:first-of-type{color:#f3c9ca}
.switch-sec .hd{grid-column:1 / span 5;grid-row:1}
.switch-sec .case{grid-column:1 / span 5;grid-row:2}
.switch-sec h2{font:900 clamp(40px,4.4vw,72px)/.95 var(--display);text-transform:uppercase}
.switch-sec .hd>p{margin-top:18px;font-size:var(--t-lead);max-width:34ch}
.switch-sec .talk{margin-top:18px;font-size:17px;line-height:1.45;max-width:40ch}
.switch-sec .talk:first-of-type{margin-top:40px}
.switch-sec .hint{margin-top:28px;font-size:14px;opacity:.8}
/* the screen: the sketch the communication head decided, wiping into the page the code head shipped */
.panel{grid-column:6 / span 7;grid-row:1;margin:0;cursor:pointer}
.sw{position:relative;aspect-ratio:16/10;overflow:hidden;background:var(--paper)}
.sw img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:top}
.sw .real{clip-path:inset(0 0 0 100%);transition:clip-path 900ms var(--ease-io)}
[data-state="code"] .sw .real{clip-path:inset(0)}
.sw .tag{position:absolute;left:12px;top:12px;z-index:2;padding:8px 12px;background:var(--ink);color:var(--paper);font:700 14px/1 var(--sans)}
.sw .tag b{font-weight:700}
.sw .tag .t2{display:none}
[data-state="code"] .sw .tag .t1{display:none}
[data-state="code"] .sw .tag .t2{display:inline}
.panel figcaption{margin-top:12px;font-size:15px;opacity:.85}
.toggle{grid-column:6 / span 7;grid-row:2;justify-self:end;position:relative;font-size:clamp(40px,5.2vw,88px);display:flex;align-items:stretch;background:var(--ink-2);color:#a9b1b5;padding:.12em;cursor:pointer;border:0;font-family:var(--display);font-weight:900;text-transform:uppercase;letter-spacing:-.01em;line-height:1}
.toggle span{position:relative;z-index:1;padding:.32em .42em;transition:color 420ms var(--ease-io)}
.toggle .thumb{position:absolute;z-index:0;top:.12em;bottom:.12em;left:.12em;width:var(--w1,50%);background:var(--red);transition:transform 480ms var(--ease-io),width 480ms var(--ease-io),background-color 420ms ease}
.toggle span:first-of-type{color:var(--paper)}
[data-state="code"] .toggle .thumb{transform:translateX(var(--x2,100%));width:var(--w2,50%);background:var(--ink)}
[data-state="code"] .toggle span:first-of-type{color:#a9b1b5}
[data-state="code"] .toggle span:last-of-type{color:var(--paper)}
.toggle:active{transform:scale(.99)}

/* ---------- 5 THE DUO ---------- */
.duo{padding-block:clamp(72px,8vw,128px)}
.duo h2{grid-column:1 / -1;font:900 var(--t-l)/.95 var(--display);text-transform:uppercase;margin-bottom:40px}
.tile{grid-column:span 4}
.tile figure{position:relative;aspect-ratio:4/5;overflow:hidden}
.tile img{width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.15);mix-blend-mode:multiply;transform:scale(calc(1.08 - var(--q,0) * .08))}
.tile.t1 figure{background:var(--red)}
.tile.t2 figure{background:var(--ink)}
.tile.t2 img{mix-blend-mode:normal;filter:invert(1)}
.tile h3{margin-top:14px;font:800 clamp(26px,2.2vw,34px)/1 var(--display);text-transform:uppercase}
.tile p{margin-top:8px;font-size:16px;max-width:34ch}
.quote{grid-column:9 / span 4;align-self:end}
.quote blockquote{font-size:clamp(20px,1.6vw,24px);line-height:1.4;font-weight:500}
.quote cite{display:block;margin-top:18px;font-style:normal;font-size:15px;color:var(--muted)}

/* ---------- 6 HOW (staircase) ---------- */
.how{padding-block:clamp(72px,8vw,128px) clamp(88px,9vw,144px)}
.step{margin-top:56px}
.step:first-child{margin-top:0}
.step h3{font:900 var(--t-l)/1 var(--display);text-transform:uppercase;letter-spacing:-.005em}
.step p{margin-top:12px;max-width:36ch;font-size:var(--t-body)}
.step:nth-child(1){grid-column:1 / span 7}
.step:nth-child(2){grid-column:3 / span 7}
.step:nth-child(3){grid-column:5 / span 7}
.step:nth-child(4){grid-column:7 / span 6}
.step:nth-child(4) h3{color:var(--red)}
.step .price{display:inline-block;margin-top:10px;font-size:15px;opacity:.85}

/* ---------- 7 FAZ / NÃO ---------- */
.lists{padding:clamp(72px,8vw,128px) 0;display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,6vw,120px)}
.col{container-type:inline-size;max-width:640px}
.col:last-child{justify-self:end;width:100%}
.big{font:900 46cqw/.8 var(--display);text-transform:uppercase;letter-spacing:-.02em;display:block}
.col-no .big{color:var(--red);font-size:41cqw}
.bars{margin-top:20px;display:grid;gap:6px}
.bars details{background:var(--stone)}
.col-no .bars details{background:var(--ink);color:var(--paper)}
.bars summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:16px;min-height:60px;padding:0 20px;font-weight:600;font-size:17px}
.bars summary::-webkit-details-marker{display:none}
.bars summary::after{content:"+";font:400 26px/1 var(--sans);transition:transform 240ms var(--ease-out)}
.bars details[open] summary::after{transform:rotate(45deg)}
.bars .in{padding:0 20px 22px;font-size:16px;line-height:1.5;max-width:52ch}
.bars .in .price{display:block;margin-top:10px;font-size:16px}
.bars .in a{font-weight:700;display:flex;align-items:center;width:fit-content;min-height:44px;margin-top:4px}

/* ---------- 8 CONTACT ---------- */
.contact{min-height:84svh;padding:48px 0 var(--g);overflow:hidden}
.strip{display:flex;gap:8px;width:max-content;animation:marq 60s linear infinite}
.strip figure{height:150px;flex:none;background:var(--red-2);overflow:hidden}
.strip figure img{height:100%;width:auto}
.strip figure.w43{aspect-ratio:3/4}.strip figure.w11{aspect-ratio:1}.strip figure.w32{aspect-ratio:3/2}
.strip figure img{width:100%;object-fit:cover;object-position:top}
@keyframes marq{to{transform:translateX(-50%)}}
.contact h2{margin-top:72px;font:900 clamp(48px,6vw,108px)/.9 var(--display);text-transform:uppercase}
.form{margin-top:40px;display:grid;grid-template-columns:1fr 1fr 1fr;gap:8px}
.form label{position:relative;display:block;background:var(--red-2);transition:background-color 180ms ease}
.form label:focus-within{background:var(--paper);color:var(--ink)}
.form input{width:100%;height:96px;border:0;background:transparent;color:inherit;font:500 20px/1 var(--sans);text-align:center;padding:24px 20px 0}
.form input::placeholder{color:currentColor;opacity:.8}
.form input:focus{outline:none}
.form label span{position:absolute;top:16px;left:0;right:0;text-align:center;font-size:14px;opacity:.85}
.form button{height:96px;border:0;background:var(--ink);color:var(--paper);font:900 clamp(24px,2.4vw,34px)/1 var(--display);text-transform:uppercase;cursor:pointer;transition:background-color 180ms ease,color 180ms ease,transform 140ms var(--ease-out)}
.form button:hover{background:var(--paper);color:var(--ink)}
.form button:active{transform:scale(.98)}
.small{display:grid;grid-template-columns:1fr 1fr 1fr;gap:8px;margin-top:12px;font-size:14px}
.small p:last-child{grid-column:3}
.small a{font-weight:700}
.sent{margin-top:16px;font-size:16px;min-height:1.5em}

/* ---------- 9 FOOTER ---------- */
.foot{min-height:66svh;display:flex;flex-direction:column;padding:40px var(--m) 28px}
.foot .top{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;font-size:15px}
.foot .top p:nth-child(1){grid-column:1 / span 3}
.foot .top p:nth-child(2){grid-column:4 / span 3}
.foot .top p:nth-child(3){grid-column:7 / span 3}
.foot .top a.up{grid-column:12;justify-self:end;align-self:start;font-weight:700;display:inline-flex;align-items:center;min-height:44px}
.foot .meta a{padding-block:13px}
.foot .mail{margin-top:auto;display:block;font:800 clamp(64px,11vw,200px)/.88 var(--display);text-decoration:none;letter-spacing:-.02em}
.foot .mail span{display:block;transition:transform 420ms var(--ease-out)}
.foot .mail span:last-child{color:var(--red)}
@media (hover:hover){.foot .mail:hover span:first-child{transform:translateX(.08em)}}
.foot .meta{margin-top:28px;display:grid;grid-template-columns:1fr auto 1fr;gap:24px;font-size:14px;opacity:.85}
.foot .meta p:nth-child(2){text-align:center;max-width:52ch}
.foot .meta p:last-child{text-align:right}

/* ---------- reveal choreography ---------- */
@media (prefers-reduced-motion:no-preference){
  /* visible first: nothing starts fully hidden, so a fast scroll, a full-page print or a slow phone never sees a hole */
  .js .hero h1 .l>span{transform:translateY(105%);animation:lineup 1s var(--ease-out) forwards;animation-delay:calc(var(--i)*120ms + 150ms)}
  .js .morph{animation:morphin 1.1s var(--ease-out) .3s both}
  .js [data-rise]{opacity:.35;transform:translateY(20px);transition:opacity 500ms var(--ease-out),transform 650ms var(--ease-out);transition-delay:calc(var(--i,0)*70ms)}
  .js [data-rise].in{opacity:1;transform:none}
  .js .tile .shut{clip-path:inset(0 0 42% 0);transition:clip-path 1s var(--ease-io);transition-delay:calc(var(--i,0)*120ms + 100ms)}
  .js .tile.in .shut{clip-path:inset(0)}
  .js .step h3{opacity:.35;transform:translateX(-28px);transition:opacity 500ms var(--ease-out),transform 700ms var(--ease-out)}
  .js .step.in h3{opacity:1;transform:none}
  .js .bars details{opacity:.35;transform:translateY(14px);transition:opacity 450ms var(--ease-out),transform 550ms var(--ease-out);transition-delay:calc(var(--i,0)*60ms)}
  .js .bars.in details{opacity:1;transform:none}
  .js .big{transform:translateY(10%);opacity:.35;transition:transform .8s var(--ease-out),opacity .6s ease}
  .js .col.in .big{transform:none;opacity:1}
  .js .foot .mail span{transform:translateY(24%);opacity:.35;transition:transform .8s var(--ease-out),opacity .6s ease}
  .js .foot.in .mail span{transform:none;opacity:1}
  .js .foot.in .mail span:last-child{transition-delay:120ms}
}
@keyframes lineup{to{transform:none}}
@keyframes morphin{from{opacity:0;transform:translateY(48px)}to{opacity:1;transform:none}}
@media (prefers-reduced-motion:reduce){
  .strip,.phone img.long{animation:none}
  .field h3,.ticker .run{transform:none}
  *{transition-duration:1ms!important}
}

/* ---------- phone ---------- */
/* on a phone the second line splits in two, so the headline can stay big (longest line 6.47em) */
@media (max-width:600px){.hero h1{--k:6.6}.hero h1 .ph-br{display:block;margin-top:.2em}}
@media (max-width:860px){
  .nav a:not(.go){display:none}
  .picks-top{grid-template-columns:1fr}
  .picks-hd,.reel{grid-column:1}
  .reel{margin-top:28px}
  .logo{width:128px}
  .hero h1{padding-top:128px}
  .hero-foot{grid-template-columns:1fr;margin-top:24px}
  .hero-foot .say,.offer,.morph,.hero-foot .fine{grid-column:1;grid-row:auto}
  .offer{gap:16px}
  .morph{margin-top:32px}
  .morph .fr{height:auto;min-height:0;aspect-ratio:4/3}
  .chips{margin:-8px 0 32px}
  .bench{grid-column:1 / -1;margin-top:24px}
  .grid{grid-template-columns:repeat(4,minmax(0,1fr));column-gap:16px}
  .names,.stage,.work h2{grid-column:1 / -1}
  .stage{display:none}
  .names li{margin-bottom:40px}
  .names li a{flex-direction:column;align-items:flex-start;gap:6px;color:var(--ink);padding:0}
  .names li a .n{font-size:11vw}
  .names li .m{display:block;aspect-ratio:16/10;background:var(--stone);margin-bottom:14px;overflow:hidden;position:relative}
  .names li .m img{width:100%;height:100%;object-fit:cover;object-position:top}
  .names li.on a .n{transform:none}
  .names li.on a .n::before{display:none}
  .field{min-height:44svh;grid-template-columns:1fr}
  .field p,.field.mirror p{grid-column:1;max-width:none;width:84%;font-size:17px;padding-top:24px}
  .field.mirror p{justify-self:end;text-align:right}
  .field h3,.field.mirror h3{grid-column:1;font-size:min(14vw,calc((100vw - 2 * var(--m)) / 7.1));text-align:left} /* longest field line: 6.94em */
  .switch-sec{grid-template-columns:1fr}
  .switch-sec .hd,.panel,.toggle,.switch-sec .case{grid-column:1;grid-row:auto}
  .switch-sec h2{font-size:10vw}
  .toggle{font-size:10.4vw;justify-self:start}
  .names li .m .note{display:flex;flex-direction:column;justify-content:flex-end;height:100%;padding:18px;background:var(--red);color:var(--paper);font-size:15px;line-height:1.4}
  .tile{grid-column:span 2}
  .tile h3{font-size:24px}
  .tile p{font-size:15px}
  .quote{grid-column:1 / -1;margin-top:48px}
  .step:nth-child(n){grid-column:1 / -1}
  .step:nth-child(2){padding-left:6vw}.step:nth-child(3){padding-left:12vw}.step:nth-child(4){padding-left:18vw}
  .step h3{font-size:8.6vw}
  .step{margin-top:40px}
  .lists{grid-template-columns:1fr;row-gap:200px}
  .col:last-child{justify-self:start}
  .contact h2{font-size:12vw}
  .strip figure{height:110px}
  .form{grid-template-columns:1fr}
  .form input{height:68px;text-align:left;padding:22px 18px 0}
  .form label span{text-align:left;left:18px;top:10px}
  .form button{height:64px}
  .small{grid-template-columns:1fr}
  .small p:last-child{grid-column:1}
  .foot .top{grid-template-columns:1fr;row-gap:10px}
  .foot .top p:nth-child(n),.foot .top a.up{grid-column:1;justify-self:start}
  .foot .mail{font-size:16.5vw}
  .foot .meta{grid-template-columns:1fr;gap:6px}
  .foot .meta p:nth-child(n){text-align:left}
}
@media (min-width:861px){.names li .m{display:none}}

/* the real toggle of the case, flipping by itself */
.flipbook img:last-child{animation:flipbook 5s steps(1,end) infinite}
@keyframes flipbook{0%{opacity:0}50%{opacity:1}}
@media (prefers-reduced-motion:reduce){.flipbook img:last-child{animation:none;opacity:0}}
